On the other hand
If content marketing has the objective of increasing brand awareness , for example, data marketing must prioritize reach metrics, positioning in Google results, searches for the brand name in the search engine, among others. Explore different types of data To explore the full potential of Data Marketing, it is necessary to use the different types of data that can be collected. First, look at the primary and secondary data . The primary ones are those that have never been collected, your company is the one that goes to consumers, or other sources, to find out who they are and what they think.This data is valuable to better understand your audience and answer Croatia Phone Number List specific questions about your search. Generally, they are collected through: interviews ; questionnaires; feedbacks ; focus groups ; ethnography or netnography; web analytics tool codes ; heat maps . On the other hand, secondary data has already been collected by other companies, organizations or researchers. They can reveal general characteristics of the public or major market trends , for example. They may be available at: newspaper and magazine reports; research institute reports; government publications; studies of professional associations; academic works.
http://zh-cn.bsbdirectory.com/wp-content/uploads/2024/02/Add-a-heading-5-1-1024x577.png
Additionally, it explores quantitative and qualitative data. Quantitative marketing studies , usually carried out with questionnaires, can cover a larger population and reveal behavioral patterns , but they do not provide in-depth answers. On the other hand, qualitative data is obtained with fewer people and does not correspond to the general behavior of the population. But they bring a depth of data that helps to better understand the behavior and motivations of the public studied. Use data collection and analysis tools Data Marketing is not done without the help of tools.
頁:
[1]